SSI Group, Inc. (SSI Group), the country’s leading specialty retailer, is set to transform the local sports fashion and athleisure retail landscape as it brings JD Sports Fashion, the globally renowned sports-fashion powerhouse, to the Philippines. Marking its highly anticipated arrival, the UK-based multi-brand retailer will open its first two stores in SM Mall of Asia in June 2025 and Glorietta in July 2025.
JD has established itself as the leading global retailer of sports fashion, offering an extensive selection of exclusive footwear, apparel and accessories from the leading global sportwear brands. With its strong heritage in sneaker culture and streetwear, JD has become the “go-to” destination for trend-conscious consumers worldwide.
Through this strategic expansion, SSI Group continues its mission to bring the world’s most sought-after brands to Filipino shoppers, ensuring access to globally competitive retail experiences.
“At SSI Group, our mission has always been to bring the world’s best brands to Filipino consumers and we are proud to introduce JD to the Philippines. As a global leader in sports fashion, JD perfectly aligns with the evolving lifestyle and style preferences of today’s market. With exclusive collections that will only be available at JD, along with its wide selection of footwear and apparel, JD is poised to redefine sneaker and athleisure culture in the country and setting a new benchmark in sports-fashion retail,” said Anthony T. Huang, President and CEO of SSI Group, Inc.
Hilton Seskin, CEO of JD Sports Fashion APAC, said: “This franchise agreement is a further milestone in our ‘JD Brand First’ plan and I am delighted to be working with SSI Group, the largest specialty retailer in the Philippines, as we continue to bring JD’s distinctive offering to more customers globally. We see a lot of energy in the marketplace and can’t wait to bring our best-in-class retail experience to the Philippines’ consumers. This agreement is a further stake in the ground showing our intent to continue to grow in the region and serve the Southeast Asian consumer with the best assortment of product from our global brand partners.”
Stay tuned for more details on the official store openings in SM Mall of Asia and Glorietta. For more information, visit jdsports.com.ph or follow @jdsportsph on Instagram and Facebook.
