UK sneaker authority finally lands in Manila, bringing exclusive drops, global sneaker icons, and street-style energy
JD Sports Fashion plc, the UK’s leading sneaker and sports fashion retailer, officially arrived in the Philippines, opening its first store at Level 1, North Entertainment Mall, SM Mall of Asia in June. This debut signals the start of JD’s expansion across the country, in partnership with SSI Group, Inc., the country’s largest specialty retailer.
Hilton Seskin, CEO of APAC for JD Sports, shared, “The launch of JD Sports in the Philippines is a key milestone in our continued growth across Southeast Asia. Partnering with SSI Group, the leading name in Philippine specialty retail, allows us to bring JD’s unmatched selection and retail energy to a dynamic, fashion-forward market. We’re excited to deliver exclusive products, global brand experiences, and a world-class store environment to Filipino consumers.”
Tucked right inside one of the busiest malls in Metro Manila, JD’s newest store promises a full-on sneaker experience, from limited global drops to the latest releases from the brands favored by fashion-forward and sport-driven Filipino consumers. Across an 823-square-meter space, the store is designed to reflect the JD signature: where street culture, sport, and style collide.
Customers can access JD-exclusive mix of sneaker drops and new collections from the world’s biggest brands, including Adidas Spezial in alumina/clear sky, Adidas Gazelle in sandy pink/white, a selection of New Balance 740, New Balance 1906 in black/slate grey/raincloud, Nike Shox in black/varsity maize, Nike Air Max 95 cool gray/psychic, Puma Speedcat in pink pixel/glowing red, and more must-cop styles, all available in limited quantities.
Also on shelves: sought-after styles that speak to today’s trend-savvy market, including the latest colorways of the Adidas Gazelle Indoor, Adidas Samba OG, Asics Tiger Gel-NYC, Asics Tiger Gel-Sekiran, New Balance 9060, New Balance 1906, Nike Air Force 1, Nike Air Max Dn8, Nike Dunk Low, and more.
“This launch marks an exciting first step in what we see as a long and successful journey for JD Sports in the Philippines,” said Anthony T. Huang, President and CEO of SSI Group, Inc. “We’re proud to bring one of the world’s most recognizable sneaker and sports fashion stores to Filipino shoppers. The SM Mall of Asia store is just the beginning. We look forward to opening more doors and creating fresh spaces for Filipino youth and style culture to thrive.”
The first JD store in the Philippines is at Level 1, North Entertainment Mall, SM Mall of Asia, with store hours of 10:00 AM to 10:00 PM daily. Follow @jdsportsph and @ssilifeph on Instagram and Facebook, or visit www.jdsports.com.ph and www.ssilife.com.ph to stay connected.
